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Saigon Centre is one of the oldest and most prestigious shopping centers in Ho Chi Minh City, located on bustling Le Loi Street. It is renowned as a luxurious destination in the heart of Saigon, attracting the elite and international tourists with its upscale atmosphere and luxury fashion brands.

The aerial photography project of Saigon Centre aims to:

- Introduce the unique and prestigious architecture of Saigon Centre.
- Showcase the prime location and impressive skyline of the shopping center.
- Promote the Saigon Centre brand to potential customers.

Solution:

- Taking photos from the rooftops of surrounding buildings: This is an ideal position to capture the panoramic view of Saigon Centre.
- Using a flycam for aerial photography to be more flexible, while also creating unique and impressive angles.
- Only capturing photos during the most beautiful moments, on the nicest weather days.

The photography project of Saigon Centre from above has successfully showcased its unique architecture, prime location, and impressive influence. It fully met the requirements of the client.

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SILK PATH WEBSITE

Posted on 29/04/202404/05/2024 by admin

Silk Path Hotels & Resorts is a chain of premium hotels and resorts inspired by the cultural heritage of Vietnam. The hotel chain owns prime locations in famous tourist destinations such as Northwest, Hanoi, Hue, providing guests with unique and impressive accommodation experiences.

Project Requirements:

- Design a beautiful website infused with the spirit of Vietnamese heritage.
- Ensure smooth and user-friendly website interface.
- Provide a good user experience across all devices.

Solution:

- Vivid Content: Illustrate three girls representing the three main destinations of the hotel chain: Northwest, Hanoi, and Hue. The illustrated images are designed in a detailed realistic style using pencil, combined with elements of Vietnamese cultural heritage, creating uniqueness and impressiveness.
- Smooth Interactive Interface: Use smooth transition effects, logical layout, and scientifically arranged content to help users easily find information.
- SEO Optimization: The website is optimized for search engines, increasing visibility on Google and other search engines.

Results:

The SILK PATH HOTELS & RESORTS website has been successfully completed with a beautiful design infused with the spirit of Vietnamese heritage. The website interface is smooth and user-friendly, providing a good user experience across all devices.

Benefits:

- Enhances the brand image of SILK PATH HOTELS & RESORTS.
- Attracts potential customers.
- Increases revenue for the hotel chain. This is a website design project that fully meets the client’s requirements. The website has contributed to enhancing the brand image of SILK PATH HOTELS & RESORTS and attracting potential customers. Additionally, the illustration of the three girls continues to be reused in the long-term business process of SILK PATH HOTELS & RESORTS.

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COCASUKI

Posted on 29/04/202404/05/2024 by admin

Cocasuki Thai Restaurant

Indulge in the essence of Thai cuisine.

Cocasuki is a restaurant specializing in serving delicious and high-quality Thai cuisine. To enhance the brand image and attract customers, Cocasuki has collaborated with I-Creatives to carry out a food photography and menu design project.

Objectives:

- Capture visually appealing and enticing photos of Cocasuki’s Thai dishes.
- Design a scientifically structured menu that is user-friendly and reflects the restaurant’s style.
- Attract potential customers and increase revenue for the restaurant.

Food Photography:

- Utilize professional photography techniques to highlight the flavors and colors of the dishes.
- Choose visually appealing angles and arrange lighting appropriately.
- Capture photos of the dishes in settings that align with the restaurant’s style.

Menu Design:

- Use attractive images of the dishes as focal points for the menu.
- Design the menu layout scientifically, making it user-friendly and suitable for Thai culinary culture.
- Provide comprehensive information about the dishes and prices.

Key Highlights:

- Beautiful images that showcase the flavors and sophistication of Thai cuisine.
- The menu is designed scientifically, user-friendly, and reflects Cocasuki’s style.
- Creates a strong impression on customers and attracts them to the restaurant.

Results:

- The food photography and menu design project for Cocasuki has received customer satisfaction.
- The images and menu are used for the restaurant’s advertising campaigns and attract many potential customers.

Project-EN

NAM NGHI RESORT

Posted on 29/04/202404/05/2024 by admin

Nam Nghi Phu Quoc Island is an ideal destination for those who love the sea and nature. The resort’s design honors the natural beauty of the sea, sky, and trees, providing relaxation for travelers.

Evaluation:

This is a successful real estate photography project, impressively showcasing the beauty of Nam Nghi Resort. It maximizes the use of various angles to display the magnificent natural landscapes.

Project-EN

VIETROSE

Posted on 29/04/202404/05/2024 by admin

Capturing the Emotion of Food through Photography

VietRose is a world-class seafood production company, renowned for its innovation and creativity in production, always striving to deliver high-quality and emotionally engaging seafood products to customers.

Objectives:

- Advertise VietRose’s seafood products through photography.
- Convey messages about quality, safety, and delicacy in each product.
- Stimulate customers’ purchasing desires.

Solution:

- Employ professional food photography techniques.
- Choose attractive angles and arrange lighting sensibly.
- Combine product photography with relevant ingredients and dishes.
- Utilize appropriate props and accessories to enhance the appeal of the photograph.

Project-EN

OCEANAMI VILLAS & BEACH CLUB

Posted on 29/04/202404/05/2024 by admin

A paradise retreat in Phuoc Hai

Oceanami Villas & Beach Club is a 5-star resort located in Phuoc Hai Town, Vung Tau. It is renowned as a paradise retreat with a unique location, nestled between the sea and mountains, offering guests a completely new experience.

Objectives:

- Capture advertising photos for the Oceanami Villas & Beach Club project.
- Convey the pristine, romantic, and luxurious beauty of the resort.
- Attract potential customers.

Solution:

- Utilize architectural, interior, and landscape photography techniques.
- Choose attractive angles and arrange lighting properly.
- Capture photos of amenities and surrounding landscapes of the resort.
- Take panoramic shots to showcase the advantages of the resort nestled between mountains and the sea.

Highlights:

- Stunning images that capture the pristine, romantic, and luxurious beauty of Oceanami Villas & Beach Club.
- Fully showcase the amenities and landscapes of the resort.
- Make a strong impression on potential customers.

Results:

- The photo set for Oceanami Villas & Beach Club has received customer satisfaction.
- The images have been used for the project’s advertising campaigns and have attracted many potential customers, increasing sales revenue.

Project-EN

HANOI THE LIFESTYLE & THE FOOD

Posted on 29/04/202404/05/2024 by admin

Hanoi, the thousand-year-old capital with its rich cultural heritage, is a place where traditional and modern values intertwine. “Hanoi: The Lifestyle and The Food” is a journey to explore this city through the lens of photographer Ngoc Tran.

Goals:

- Introduce the simple and endearing beauty of Hanoi through beautiful images.
- Explore the culture and lifestyle of Hanoi’s people.
- Provide readers with an experience of Hanoi as a local.

Interactive Creatives collaborates with Ngoc Tran on this project, including:

- Art Direction: Defining the overall design style for the book, including layout, colors, images, and typography.
- Book Design: Designing the book cover, layout of content, illustrations, and other graphic elements.
- Content writing, introducing Hanoi, its culture, and the lifestyle of its people.
- Photo editing, selecting and curating beautiful and impressive images of Hanoi by Ngoc Tran.
- Designing a landing page to introduce and sell the book online.

Highlights:

- Beautiful and impressive images, capturing the simple and endearing beauty of Hanoi.
- Detailed and emotional content, helping readers understand more about the culture and lifestyle of Hanoi’s people.
- Layout and typography designed scientifically, making it easy for readers to follow and absorb information.

Results:

- The book “Hanoi the lifestyle and the food” has been successfully published and received positive feedback from readers.
- The book is highly praised for its beautiful design, emotional content, and providing readers with a special experience of Hanoi.
- The book helps promote the image of Hanoi to international friends.
- The book helps readers explore and experience the culture and lifestyle of Hanoi’s people.
- The book is a meaningful gift for those who love Hanoi.

Interactive Creatives is proud to have contributed to the success of the book “Hanoi the lifestyle and the food.” The book is evidence of Interactive Creatives’ creativity, professionalism, and dedication in the field of book and print design.

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SILK PATH FOOD PHOTOGRAPHY

Posted on 29/04/202404/05/2024 by admin

A colorful tapestry at Silk Path Grand Hue

Hue, the ancient capital, is renowned for its historical landmarks, culture, and unique cuisine. Hue cuisine is a harmonious blend of delicate flavors, elegant presentation, and traditional cultural values. At Silk Path Grand Hue, talented chefs uphold and promote these precious values every day, with the aim of:

- Introducing the beauty of Hue cuisine.
- Elevating the signature dishes of Hue at Silk Path Grand Hue.
- Promoting culinary tourism in Hue.

Solution:

- Photographing the signature dishes of Hue at Silk Path Grand Hue.
- Focusing on the flavors, presentation, and cultural value of each dish.
- Sharing experiences of Hue cuisine with tourists.

Highlights:

- Beautiful images that capture the sophistication and uniqueness of Hue cuisine.
- Introducing the diversity and richness of Hue dishes.
- Providing viewers with enjoyable experiences of Hue cuisine.

Results:

- The photo collection of Hue cuisine at Silk Path Grand Hue has received many positive responses, helping Silk Path Grand Hue attract potential customers.
- Promoting Hue cuisine to tourists both domestically and internationally.
- Contributing to the promotion of culinary tourism in Hue.

Hue cuisine is a priceless cultural treasure that needs to be preserved and promoted. Silk Path Grand Hue is an excellent destination for you to explore and enjoy delicious dishes, deeply imbued with the cultural essence of the ancient capital.

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MONSIEUR LUXE

Posted on 29/04/202404/05/2024 by admin

Elevating the brand with a new identity

Old logo

Monsieur Luxe is a brand specializing in the business of nutritious seeds and natural health foods. After 7 years of brand building, Monsieur Luxe faced difficulties in brand recognition and packaging development, which affected marketing and sales activities. Therefore, the brand owner decided to change the logo to align with the new strategy and phase of the business.

- Designing a new logo for Monsieur Luxe.
- Establishing a consistent and professional brand identity.
- Enhancing the ability to recognize and attract potential customers.

Solution:

- Interactive Creatives proposed a logo development plan based on the existing logo foundation.
- The new logo is designed with a modern, luxurious style and easy recognition, featuring the vibrant Pink Robbin bird to create attraction.
- The brand identity package includes: logo, namecard, brochure, product packaging…

Highlights:

- The image of the Pink Robbin bird creates a unique and upscale attraction for the Monsieur Luxe brand, alongside a profound brand story.
- The unified brand identity is easily applicable across various materials.
- Enhanced ability to be recognized and attract potential customers.

Results:

- Monsieur Luxe is satisfied with the new logo and brand identity.
- The brand image makes a positive impression on customers.
- Increased marketing effectiveness and revenue growth.

Project-EN

THE INFINITI RIVIERA POINT

Posted on 29/04/202404/05/2024 by admin

The Infinity is a high-end apartment project located in District 7, Ho Chi Minh City, developed by the prestigious Keppel Land Group. The project is renowned as a symbol of luxurious living, offering residents a top-notch experience of sophistication and ultimate convenience.

Objective:

- Capture advertising photos for The Infinity project.
- Convey a wide-open image from any apartment, viewpoint in the project.
- Attract potential customers.

Solution:

- Utilize professional architectural and interior photography techniques.
- Select attractive angles and arrange lighting appropriately.
- Take photos at different times of the day.
- Use a flycam for aerial photography/videography.
- Capture 360-degree panorama photos.

Highlights:

- Stunning, expansive, and upscale images.
- Reflect the future homeowners’ perspectives in their apartments.
- Make a strong impression on potential clients.

Results:

- The photo set for The Infinity has received customer satisfaction.
- The images have been used for advertising campaigns of the project and attracted many potential customers. The photo project for The Infinity is evidence of the creative ability, professionalism, and ability to meet the strict requirements of Interactive Creatives’ client.