TESLA SCHOOL

Posted on 29/04/202404/05/2024 by admin

Tesla School – Pioneering Education System for the Future Generation

Tesla School is an education system comprising preschools, primary schools, and secondary schools in Vietnam. Named after the great scientist Nikola Tesla, Tesla School has the mission of nurturing the young generation of Vietnam who are passionate about science and technology, ready to learn and progress with a pioneering and creative spirit.

Project Objectives:

- Establish the brand of the Tesla School education system with a pioneering, modern, and inspiring image.
- Attract potential students and assert its position in the education market.
- Demonstrate a commitment to providing a creative educational environment that encourages comprehensive student development.

Interactive Creatives collaborated with Tesla School to implement the brand design project, including:

- Art Direction: Determining the overall design style for the brand, including the logo, colors, typography, and imagery.
- Logo Design: Creating a modern, creative logo that reflects the pioneering spirit of Tesla School.
- Photography: Capturing images of students’ learning and recreational activities at the school, showcasing a dynamic and creative educational environment.
- Designing advertising campaigns: Creating advertising materials, banners, websites, etc., to attract potential students and convey the brand’s message.

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CHERRI JEWELRY

Posted on 29/04/202404/05/2024 by admin

Cherri Jewelry-Sparkling Beauty for Every Moment

Cherri Jewelry is a high-end jewelry brand designed for elegant and sophisticated women. With creative and unique designs, Cherri Jewelry offers customers not only beautiful jewelry pieces but also reflects the class and value of the wearer.

The goals of Cherri Jewelry are:

- Establishing a brand identity that is luxurious, classy, and distinctive.
- Increasing brand recognition and attracting potential customers.
- Providing a convenient and upscale online shopping experience.

I-Creatives has collaborated with Cherri Jewelry to carry out the brand design project, including:

- Art Direction, defining the overall design style for the brand, including the logo, colors, typography, and imagery.
- Designing an elegant, refined logo that reflects the brand’s values.
- Jewelry Photography: Capturing product photos beautifully and professionally, highlighting the beauty of each jewelry piece.
- Website Design: Creating a modern, convenient website that provides a classy online shopping experience for customers.
- E-commerce Platform Design: Designing storefronts on popular e-commerce platforms such as Shopee, Lazada, Tiki, etc.

Highlights:

- Elegant, refined, and upscale design style.
- Beautiful and professional product images.
- Modern, convenient, and user-friendly website.

The brand design project by I-Creatives has helped Cherri Jewelry achieve its set goals. The brand has established a distinctive identity, attracted many potential customers, and increased sales revenue.

With creativity, professionalism, and a deep understanding of customer needs, I-Creatives has successfully designed the brand for Cherri Jewelry. This project is evidence of I-Creatives’ ability to meet the most stringent requirements in the fields of design and creativity.

Contact Interactive Creatives for professional design consultation and support. Wish you success!

A message from Cherri Jewelry:

“Human beings are the most precious creatures in the universe. Every moment of life is precious. Always cherish so that your moments sparkle forever. Through Cherri Jewelry’s project, Interactive Creatives has crafted jewelry ideas in everyday contexts, so that every day, you sparkle with joy on your hands.”

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DALCHEENI RESTAURANT

Posted on 29/04/202404/05/2024 by admin

Dalcheeni – The mystical beauty of India amidst Saigon

Dalcheeni is a high-end Indian restaurant located in Ho Chi Minh City. Renowned for its meticulously crafted culinary quality, Dalcheeni offers diners a unique and impressive Indian dining experience. Working with a brand owner with rich experience and knowledge, I-Creatives identified the following challenges:

With the new restaurant in Ho Chi Minh City, Dalcheeni aimed to possess a fresh and upscale image, showcasing the depth of Indian culture, festival space, and the luxury of ancient Indian royalty. Additionally, the design solution needed to be consistent with the restaurant’s luxurious architecture and interior to provide the most complete experience for diners. Taking the initiative to find solutions, I-Creatives proactively collaborated closely with architects and interior designers, as well as researched Indian festival culture and the lavish lifestyle of Indian nobility.

Highlights:

- Images: Using images inspired by Indian paintings and literature, showcasing the mystical, luxurious, and colorful beauty of ancient India.
- Colors: Utilizing dominant colors of red, yellow, and orange, symbolizing luck, prosperity, and royalty.
- Typography: Employing elegant and refined fonts, conveying a sense of luxury and sophistication.
- Layout: Meticulously and intricately designed decorative layouts, creating consistency with the restaurant’s architecture and interior.

The design solution by Interactive Creatives fully met Dalcheeni’s requirements. The newly designed images and photography contributed to creating a luxurious, upscale, and memorable image for the restaurant, while providing diners with a unique and unforgettable Indian dining experience.

Design Categories:

- Menu & Content Editing
- POSM for Restaurant Opening
- Design identity for printed materials, documents
- Communication Campaign 2020-2021
- Interior Photography, Food Photography

With creativity, professionalism, and understanding of client requirements, I-Creatives successfully designed an impressive brand identity for Dalcheeni. This project is evidence of I-Creatives’ ability to meet the most stringent requirements in design and creativity.

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40 DELICIOUS VIETNAMESE DISHES

Posted on 29/04/202404/05/2024 by admin

“EASY TO COOK 40 DELICIOUS VIETNAMESE DISHES”

Vietnamese cuisine is renowned for its delicious, diverse, and colorful flavors. However, many foreigners struggle to cook traditional Vietnamese dishes due to a lack of detailed and understandable instructions. The book “EASY TO COOK 40 DELICIOUS VIETNAMESE DISHES” is created to address this issue, helping everyone, especially foreigners, easily cook delicious Vietnamese dishes at home. With the goal of:

- Introducing 40 popular and CNN-voted favorite Vietnamese dishes.
- Providing detailed and easy-to-understand cooking instructions with vivid illustrations.
- Helping readers explore and experience the rich culinary culture of Vietnam.

Interactive Creatives collaborated with the author Ngoc Tran – Creative Director, who has extensive experience in both culinary and content creation, to carry out this project.

The entire project follows these steps:

- Art direction: Defining the overall design style for the book, including layout, colors, images, and typography.
- Book design: Designing the book cover, content layout, infographics, illustrative images, and other graphic elements.
- Recipe writing, content: Writing detailed and understandable cooking instructions for each dish, while also introducing stories and cultural information related to the dishes.
- Food photography: Capturing attractive and appealing photos of the dishes to help readers visualize the final products.
- Street photography: Capturing images of Vietnamese life and culture to enrich the content of the book.
- Landing page design: Designing a landing page to introduce and sell the book online.

The book “EASY TO COOK 40 DELICIOUS VIETNAMESE DISHES” has been successfully published and received numerous positive feedback from readers. The book is highly praised for its beautiful design, detailed and easy-to-understand content, helping readers easily cook delicious Vietnamese dishes at home.

- The book promotes Vietnamese cuisine to international friends.
- The book helps readers explore and experience the rich culinary culture of Vietnam.
- The book is a meaningful gift for those who love cooking and Vietnamese culture.

I-Creatives is proud to have contributed to the success of the book “EASY TO COOK 40 DELICIOUS VIETNAMESE DISHES”. The book is evidence of the creativity, professionalism, and dedication of Interactive Creatives in the field of book and print design. Contact I-Creatives for professional advice and support in book and print design.

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CHIYODA SUSHI

Posted on 29/04/202404/05/2024 by admin

Chiyoda Sushi: The sophistication of Japanese cuisine in the heart of Saigon.

As experts in food photography, I-Creatives always seeks new perspectives to fully convey the flavor of dishes through each photograph. When tasked with photographing for Chiyoda Sushi – a renowned sushi restaurant known for its fresh ingredients and authentic Japanese taste – we were truly impressed by the delicacy and meticulousness in each dish.

Understanding the essence of Japanese cuisine: Japanese cuisine is not just about delicious dishes; it’s also an art with its own philosophy and spirit. Each dish is meticulously prepared, emphasizing the freshness of ingredients and delicate, subtle flavors.

Chiyoda Sushi offers diners an authentic Japanese culinary experience with premium ingredients directly imported from Japan. The experienced chefs, with their delicate cooking techniques, have crafted dishes that are not only visually appealing but also authentically Japanese in taste.

To honor the delicacy and meticulousness in every dish at Chiyoda Sushi, I-Creatives employed minimalist photography techniques, focusing on the smallest details. Light was used subtly to highlight the freshness of the ingredients and the harmonious colors of the dishes.

The food photography collection at Chiyoda Sushi not only showcases visual beauty but also conveys the spirit and flavors of Japanese cuisine. Through this, I-Creatives has contributed to bringing Chiyoda Sushi closer to patrons who appreciate Japanese cuisine.

I-Creatives extends its gratitude to Chiyoda Sushi for trusting and selecting us to undertake this photography project. We hope these images will further promote the Chiyoda Sushi brand to even more customers.

We are committed to delivering beautiful and emotive culinary images to our clients. With creativity and professionalism, we pledge to provide you with the highest quality products.

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KAMIWAZA

Posted on 29/04/202402/05/2024 by admin

Kamiwaza – A Strong Breakthrough in Technology Marketing

Kamiwaza is a new brand operating in the field of technology marketing. The founder, with a strategic vision and extensive experience in sales & marketing, has high expectations for building a strong and easily recognizable brand.

The logo design for Kamiwaza needs to meet the following criteria:

- Reflect breakthrough, strength, and creativity in the field of technology marketing.
- Be easily recognizable and memorable in all contexts.
- Align with the brand’s vision and mission.

Interactive Creatives, with an experienced and creative design team, has proposed logo design options for Kamiwaza that fully meet the above criteria. The design concepts draw inspiration from technology imagery, conveying strength, youthfulness, and symbolizing breakthrough and speed in the field of technology marketing. Highlights include:

- Minimalist, modern, and easily recognizable logo design.
- Use of primary colors such as yellow and black, reflecting luxury, sophistication, and professionalism.
- The logo can be flexibly applied across various media channels.
- With an impressive and unique logo design, Kamiwaza has established a strong and professional brand image right from the outset. The new logo has contributed to enhancing brand recognition, attracting potential customers, and building trust with partners.

Client praise:

“I am very satisfied with the logo design by Interactive Creatives. The new logo perfectly reflects the spirit and vision of Kamiwaza. Thanks to this impressive logo, we have built a strong brand image and attracted many potential customers.” – Petter Erik Nyvoll

Logo design is an important factor contributing to the success of a brand. With the creativity and professionalism of Interactive Creatives, Kamiwaza has acquired an impressive and unique logo, helping the brand make a strong breakthrough in the field of technology marketing.

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PAINTING AND DESIGN

Posted on 29/04/202410/05/2024 by admin

Painting is an ancient form of art deeply influencing the spiritual life of humanity. By admiring the paintings hanging on the walls, we understand the messages conveyed by the artists through their artwork. But what would be the result of commercializing a piece of art in packaging design? Let’s explore how some major brands have showcased this through their packaging:

The trend of using painting in packaging design is likely only visible in high-end products, less common in mid-range and low-end products. These designs often involve the participation of renowned artists, drawing inspiration from artworks, and intricately embedding the product’s message. Consequently, the product is positioned as more upscale.

However, recognized paintings are often difficult to reproduce on demand and come with a significant price tag. Therefore, painting is rarely used in commercial packaging design and promotion activities.

The Benefits of Owning a Valuable Commercialized Painting

Outshine your competitors at customer touchpoints.

Tell a painting story with characters, events, creating a special connection with the product.

Create a profound impression in the minds of customers.

Here is the story of three sisters, Đao, Le, Tuyet, daughters of an intellectual family from Huế in the 1920s, portrayed by two artists Đình Trung and Ngọc Trần from I-Creatives into painting masterpieces.

Painting is used in design in various ways.

Using painting images to create logos: A logo represents the brand of a business. A logo that uses beautiful and impressive painting images will make the business easily recognizable and memorable.

Utilizing painting elements such as fonts, colors, images, etc., will help create a consistent and professional brand image.

Using painting images in advertising gift publications helps businesses increase customer attention and effectively convey the brand message through the story of the painting.