Elevating the brand with a new identity

Old logo

Monsieur Luxe is a brand specializing in the business of nutritious seeds and natural health foods. After 7 years of brand building, Monsieur Luxe faced difficulties in brand recognition and packaging development, which affected marketing and sales activities. Therefore, the brand owner decided to change the logo to align with the new strategy and phase of the business. 

• • Designing a new logo for Monsieur Luxe. 
  • Establishing a consistent and professional brand identity. 
  • Enhancing the ability to recognize and attract potential customers. 

Solution: 

• • Interactive Creatives proposed a logo development plan based on the existing logo foundation. 
  • The new logo is designed with a modern, luxurious style and easy recognition, featuring the vibrant Pink Robbin bird to create attraction. 
  • The brand identity package includes: logo, namecard, brochure, product packaging…

Highlights: 

• • The image of the Pink Robbin bird creates a unique and upscale attraction for the Monsieur Luxe brand, alongside a profound brand story. 
  • The unified brand identity is easily applicable across various materials. 
  • Enhanced ability to be recognized and attract potential customers. 

Results: 

• • Monsieur Luxe is satisfied with the new logo and brand identity. 
  • The brand image makes a positive impression on customers. 
  • Increased marketing effectiveness and revenue growth.